Sydney’s iconic Bondi Beach became a massive ‘crime scene’ today (15 Nov) in a new Cancer Council campaign that graphically depicts the dangers of tanning.
Startled beachgoers were greeted by the sight of 1700 towels stretched across the sand, each emblazoned with a ‘crime scene’ chalk outline of a ‘victim’. The towels are a graphic representation of the 1700 Australians who die each year from skin cancer.
Cancer Council Australia CEO, Professor Ian Olver launched newly analysed data from the National Sun Survey which shows that teenagers still want to tan despite knowing the risks, and believe a sun tan is a "good thing".